EASTERWOOD AIRPORT
TRAVEL CAMPAIGN
Creative Direction by Drew Matthews with
The Matthews Group
The Matthews Group
Adobe Illustrator, Adobe Photoshop
After designing a sleek, Rimowa Suitcase-inspired ad concept for the airport, I was tasked with the creation of 12 sticker designs to act as mini-luggage-billboard. The goal of the campaign is to inspire worldwide travel from the local airport, branding it as a ‘Gateway to the World.’ I found inspiration in data reports about the top destinations for flyers out of Texas airports, and focused on bringing fun, diverse designs to the table (or rather, the suitcase). Since then, I have also worked on billboard and event banners for the client as the travel campaign continues to grow.
Billboard Design (CD: Drew Matthews)
Ad Concept (CD: Drew Matthews)
Design and Sticker Artwork by Claire Thessen
Design and Sticker Artwork by Claire Thessen